About us:

As a Fortune 50 company with more than 400,000 team members worldwide, Target is an iconic brand and one of America's leading retailers. At Target, we have a timeless purpose and a proven strategy and that hasn’t happened by accident. Some of the best minds from diverse backgrounds come together at Target to redefine retail in an inclusive learning environment that values people and delivers world-class outcomes. That winning formula is especially apparent in Bengaluru, where Target in India operates as a fully integrated part of Target’s global team and has more than 4,000 team members supporting the company’s global strategy and operations.

Joining Target means promoting a culture of mutual care and respect and striving to make the most meaningful and positive impact. Becoming a Target team member means joining a community that values diverse backgrounds. We believe your unique perspective is important, and you'll build relationships by being authentic and respectful. At Target, inclusion is part of the core value. We aim to create equitable experiences for all, regardless of their dimensions of difference. As an equal opportunity employer, Target provides diverse opportunities for everyone to grow and win

Target Creative is the in-house creative agency dedicated to bringing one of the world’s most beloved and recognizable brands to life. Whether through design, marketing or brand work, we are the driving force behind delivering Target’s dynamic, inventive and unmistakable storytelling to its massive global audience. Our mission is to inspire a sense of joy, wonder and excitement, and to take our guests—and ourselves—somewhere new. Never resting on past wins or settling for anything less than extraordinary, our origin story built us to thrive in the competitive and changing retail marketplace. We tell a compelling and cohesive brand story, maximizing our messages across multiple platforms—whether via a digital art gallery or a new $1 billion children’s clothing brand. Operating as one fully integrated team in both the U.S. and overseas, Target Creative comprises the best and brightest talent to execute market-leading creative strategy, design, writing, video production, operations, digital, UX, social media and more. We leverage smart and rewarding external partnerships while closely aligning with our Target teams. Together, we tackle every creative challenge with our amplified strengths, ultimately bearing the groundbreaking creative work that helps make Target the decisive guest favorite, year after year.

As a Senior Copywriter, you will be a part of the Target Creative team that shapes the enterprise presence of Target in India.

You’ll develop innovative and effective marketing collaterals that build brand equity for Target in India. Specifically, you’ll use your skills, experience and talents to create content for compelling narratives – driving creative projects from initial concept to launch. Think - crafting campaigns, opening films, internal brand narratives written in the Target brand voice that’s clear, concise and brand right. You’ll be challenged to merge culture and strategy insights with creative best practices, personal experience and instinct, while staying up to date on emerging trends, innovations and advancements in the retail industry—especially in relation to communicating to the teams in India. You’ll also be empowered to adapt to competing demands and shifting priorities, while ensuring the accuracy of your own copy. In this position, you’ll ultimately champion the organization’s purpose, values and direction, while supporting Target Creative’s strategies, goals and objectives. You’ll seek creative solutions to overcome obstacles. You’ll co-create and deliver copy while taking your stakeholders along in everything you do. And you’ll be tasked to promote sharing of expertise and continuous learning across the organization. We’ll support you along the way with individualized onboarding, as well as personal and career development to help you grow as a strong Senior Copywriter. The exciting part of retail? It’s always changing!Core responsibilities of this job are described within the above job description. However, job duties may change at any time due to business needs.

About you:

• 7+ years of advertising and campaign copywriting experience
• Four-year degree or equivalent experience
• Strong communication and presentation skills
• Ability to tailor your writing to a specific brand voice and work quickly to meet deadlines
• Skilled in managing and executing complex projects/clients at many different stages
• Deep knowledge of retail marketing best practices
• Portfolio of samples showcasing creative work