Lead Product Content Specialist
Apply Now Location: Target Corporation India Pvt. Ltd., Bangalore, Karnataka, India, 560045; job id: R0000378013job family: Product Content Management
schedule: Full time
Digital Operations Intern
About This Opportunity
Target is an iconic brand, a Fortune 50 company and one of America’s leading retailers.
Right along with Target’s distinctive retail brand, we are constantly improving and innovating our digital shopping experience. Are you ready to excel in the fast-changing retail environment? Are you a customer service enthusiast who’s curious about the guest and can see the shopping journey through their eyes? Then you’ll have success on the Digital Operations Team.
Here, you’ll collaborate to create and implementdigital strategies that enrich the online experience through the right mix of personalization, simplicity, and intuitiveness. Your ideas will support Target in complementing the beloved in-store shopping interaction with a convenient, reliable, and instantly gratifying digital experience.
As an intern within the Digital Operation team, you will gain exposure to roles and responsibilities within the digital merchandising & operations functions.
Core Functions:
Partner Acquisition. Grow Target+ partner base through lead generation framework. New partner identifications, business opportunity and forecasting, pitch proposal and smooth partner onboarding proposal.
Category Management / New Partner Account Management.Business and Assortment strategy - Support assortment and seller strategy through data driven recommendations. Identify market share gaps, new assortment opportunity based on real-time guest shopping trends. Forecasting new assortment opportunity, Seller identification and digital business approval.
Category Operations – Support category management team to expand & list new assortment, inventory replenishment & tracking of best sellers, promotion readiness, check price competitiveness & drive process excellence
Site Merchandising. Support content and promotional strategy through competitive analysis. Drive site KPIs (key performance indicators) through website related data & analysis. Implement and optimize digital merchandising strategies that focus on conversion, product findability, maximizing guest engagement, and frictionless shopping. Tactics include website traffic optimization, site taxonomy and attribution management, navigation, facets, sort, internal search optimization, item level content, cross-sell/up-sell and item data strategy.
Support & Performance. Improve partner performance through data gathering/analysis and partnership with cross-functional teams. Reduce guest returns through root cause analysis and partnership with product and data analytics teams. Support monitoring of order pipeline to enable optimal fill rate of sales orders. Analyze return disputes and enable changes to improve profitability.
Content. Build correlation b/w coverage, content interaction, conversion and draw meaningful insight, identify gaps in assortment from content experience standpoint for guests.
DES (Digital Experience Support): Supports all aspects of a business process(es) including identifying process improvements and driving enhancements, designing new processes, developing performance measures, proving SME (Subject Matter Experts) support (internal and external to team), and executing existing processes
Item Operations:Responsibilities include managing accurate product data, resolving item discrepancies, and collaborating with cross-functional teams to enhance item visibility. The role also involves monitoring performance metrics andidentifying opportunities for process automation to drive operational efficiency and maintain consistent item accuracy on the platform.
Item Onboarding:Manage the complete project lifecycle of item and content onboarding, ensuring effective communication with internal and external stakeholders. Drive accountability for adherence to standards, analyze performance metrics for completeness and accuracy, and lead initiatives to streamline processes and improve SOPs in collaboration with cross-functional teams.
About you:
Retail Merchandising, Marketing & Operations Background
Preferred 1-2 years of ecommerce experience and/or understanding of broader e-commerce trends and innovations
Business acumen with an entrepreneurial, revenue-generating mindset
Strong analytical and quantitative skills, including financial and business metrics in addition to site metrics
Elevated level of initiative and organization, with the ability to manage ambiguity, risk, uncertainty and changing directions
Strong written and verbal communication skills with the ability to present to varying levels of leadership
Must have both strong technical acumen and a creative sensibility
Demonstrated experience in strategic and cross-functional influence, planning and execution
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