About Us: 

As a Fortune 50 company with more than 400,000 team members worldwide, Target is an iconic brand and one of America's leading retailers. At Target, we have a timeless purpose and a proven strategy and that hasn’t happened by accident. Some of the best minds from diverse backgrounds come together at Target to redefine retail in an inclusive learning environment that values people and delivers world-class outcomes. That winning formula is especially apparent in Bengaluru, where Target in India operates as a fully integrated part of Target’s global team and has more than 4,000 team members supporting the company’s global strategy and operations.

Joining Target means promoting a culture of mutual care and respect and striving to make the most meaningful and positive impact. Becoming a Target team member means joining a community that values diverse backgrounds. We believe your unique perspective is important, and you'll build relationships by being authentic and respectful. At Target, inclusion is part of the core value. We aim to create equitable experiences for all, regardless of their dimensions of difference. As an equal opportunity employer, Target provides diverse opportunities for everyone to grow and win

Pyramid Overview:

Join the Digital - Guest Experience Design team and collaborate with a group of design, research, and accessibility enthusiasts and experts who have a passion for improving and innovating our digital experiences for Target’s guests, team members and partners. We pride ourselves on designing tangible, inspiring and impactful solutions that serve our guests, team members and business. Being a part of the team means you will play a critical role for Target’s digital experience by increasing ease, simplicity, value, and delight wherever possible.

Team Overview:

Target’s Global UX team is a group of design, content, research, and accessibility practitioners and experts, with a passion for improving and innovating our digital experiences for Target’s guests, team members, and partners. Here, we pride ourselves on designing tangible, inspiring, and impactful solutions that serve all aspects of our business– and being a part of the team means you will play a critical role for Target’s digital experience by increasing ease, simplicity, value, and delight for every touchpoint.  

Role Overview:

The UX Research Team is responsible for building empathy for the Target Guest and Target Team Member throughout the product development lifecycle for Target’s digital products, inclusive of web experience, app experience, internal tools, and in-store digital tools. The Senior UX researcher is a key partner to several functions in the digital group including product owners, UX designers, engineers, data scientists, and site merchandisers.
Research projects span from lean usability validation (as needed by the product teams) to strategic future-thinking discovery projects (driven by researchers’ insights) to enable constant experience optimization and inform strategic business priorities.
Using both qualitative and quantitative methods, the Senior UX Researcher will translate research insights into powerful stories that not only help shape product design and development but also influence the world of modern retail.

Core Responsibilities
·       Supports the Principal Researcher(s) with research requests, from scoping initiatives, coordinating testing needs and synthesizing findings.
·       Supports product teams throughout the research project life cycle – recommending appropriate methodology, scoping, and coordinating the entire process, facilitating in-field research and post-research synthesis through analysis.
·       Conducts and synthesises qualitative and quantitative research projects – including, but not limited to: in person moderated testing, remote moderated & unmoderated testing, surveys, heuristic reviews, benchmark studies, concept testing, online & in-store intercepts, ethnographies, shopalongs.
·       Assists the broader team in keeping our ongoing research library up-to-date and comprehensive. 

About you:

·       Genuine curiosity about people and experiences.
·       Excellent written and verbal communication skills; demonstrated ability to effectively communicate complex concepts to cross functional partners
·       Excellent interpersonal and communication skills
·       A strong ability to tell compelling stories from data.
·       Comfortable within ambiguity with the ability to prioritize; demonstrated ability to manage multiple projects (both small and large) and adjust to changing priorities
·       Strong project management skills – experience managing multiple projects at various stages in the project life cycle.
·       Proficient in Powerpoint, Outlook, Word and other MS Office software.
·       Minimum of 2 years of experience practicing UX design research for digital product teams or 4 years of relevant consumer research experience.
·       Comfortable speaking to a diverse group of people and leading conversations to discover research insights. 

Preferred Skills
·       5+ years  of work experience and preferred a full time degree in Anthropology, Social Science, Design Research, Psychology, Human Factors, HCI, or related field.
·       Experience in Lean UX Research methods, including remote moderated & unmoderated testing, online & in-context (store) intercepts.
·       Experience and understanding of retail – both store and online.
·       Demonstrated understanding of accessibility user testing using assistive technologies.
·       Experience with video editing software.