Director Email & Affiliate
Director – Digital Media Channels
Target is an iconic brand, a Fortune 50 company and one of America’s leading retailers.
Fueling the continued success of one of the world’s most beloved and recognized brands is a distinctly capable, creative and innovative Marketing organization. Target Marketing is well known for inspiring and surprising guests, and we pride ourselves on connecting them to the products and experiences they expect and deserve from Target. We study our guests to discover new needs and insights, and then craft every interaction to build brand love. We are market experts who insist on a clear and cohesive understanding of our business objectives, guest segments and behaviors, strategies and tactics, overcoming obstacles and measuring success. Our commitment to partnering both internally and with external agencies gives us a wide range of capabilities, from award-winning creative work to exciting and unique promotional marketing. Leveraging our collective assets and fostering a healthy, supportive and open team culture, we deliver a holistically gratifying experience that guests can only get at Target.
A role with Target Digital Media & Search means being close to the action of delivering profitable sales to Target.com and bringing the business’s multichannel vision to life. You’ll create and implement industry-leading digital media plans for Brand & Category Marketing while staying on the cutting edge of emerging digital media innovations. Cultivating an environment of full-team engagement, leadership and personal development, you’ll be a champion for open communication and program transparency.
As a Director – Digital Media Channels, you will lead a team and work across various internal and external partners to master the distribution of relevant content to our guests through Digital Media communication channels and improve channel yield. You will be responsible for developing the vision and setting the go-to-market strategy for your channels. Inclusive of the following elements: SMART Goals, Investment Plan, Partner Ecosystem, Inventory Development Plan, Tool and Capability enhancements, and Team and Process Improvement Plan. Within your day-to-day, your team will be accountable for Channel Budget Management, Tactical Media Planning and Activation, Performance Reporting and Insights, Competitive and Industry benchmarking, and internal/external partner communication of said. You will personally be a leader who models Target’s behaviors, develops a high performing team, builds strong relationships through trust and accountability, acts as a brand steward for your channels, and serves as a direct representation of Target’s Media team with various external media, creative and technology partners.
Core responsibilities of this job are described within this job description. Job duties may change at any time due to business needs.
- 4 year college degree in Business/Marketing or related
- 10+ years’ of direct experience in Media or Marketing
- 5+ years’ of direct experience with Digital Channels or eCommerce
- Experience managing and leading teams
- Experience with Web and CRM Analytics
- Experience with Budget and P&L management
- Excellent negotiations and time management skills
- Excellent communication and presentation skills
- Ability to work with people at all levels and diverse experiences
- Results oriented
- Curious and enjoys the process of learning
Americans with Disabilities Act (ADA)
Target will provide reasonable accommodations (such as a qualified sign language interpreter or other personal assistance) with the application process upon your request as required to comply with applicable laws. If you have a disability and require assistance in this application process, please visit your nearest Target store or Distribution Center or reach out to Guest Services at 1-800-440-0680 for additional information.
What’s it like to work here? We’re asked that a lot. Target respects and values the individuality of all team members and guests—and we have lots of fun in all that we do.experience our culture