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Sr Mgr ACD, Brand Design Lab- Home & Style

Apply Now Location: 1000 Nicollet Mall, Minneapolis, Minnesota, United States, 55403-2542; job id: R0000270364
job family: Advertising & Promotion
schedule: Full time

About us:

As a Fortune 50 company with more than 350,000 team members worldwide, Target is an iconic brand and one of America's leading retailers.

Working at Target means the opportunity to help all families discover the joy of everyday life. Caring for our communities is woven into who we are, and we invest in the places we collectively live, work and play. We prioritize relationships, fuel and develop talent by creating growth opportunities, and succeed as one Target team. At our core, our purpose is ingrained in who we are, what we value, and how we work. It’s how we care, grow, and win together.  


Fueling the continued success of one of the world’s most beloved and recognized brands is a distinctly capable, creative and innovative Marketing organization. Target Marketing is well known for inspiring and surprising guests, and we pride ourselves on connecting them to the products and experiences they expect and deserve from Target. We study our guests to discover new needs and insights, and then craft every interaction to build brand love. We are market experts who insist on a clear and cohesive understanding of our business objectives, guest segments and behaviors, strategies and tactics, overcoming obstacles and measuring success. Our commitment to partnering both internally and with external agencies gives us a wide range of capabilities, from award-winning creative work to exciting and unique promotional marketing. Leveraging our collective assets and fostering a healthy, supportive and open team culture, we deliver a holistically gratifying experience that guests can only get at Target.

Target Creative is the in-house creative agency dedicated to bringing one of the world’s most beloved and recognizable brands to life. Whether through design, marketing or brand work, we are the driving force behind delivering Target’s dynamic, inventive and unmistakable storytelling to its massive global audience. Our mission is to inspire a sense of joy, wonder and excitement, and to take our guests—and ourselves—somewhere new. Never resting on past wins or settling for anything less than extraordinary, our origin story built us to thrive in the competitive and changing retail marketplace. We tell a compelling and cohesive brand story, maximizing our messages across multiple platforms—whether via a digital art gallery or a new $1 billion children’s clothing brand. Operating as one fully integrated team in both the U.S. and overseas, Target Creative comprises the best and brightest talent to execute market-leading creative strategy, design, writing, video production, operations, digital, UX, social media and more. We leverage smart and rewarding external partnerships while closely aligning with our Target teams. Together, we tackle every creative challenge with our amplified strengths, ultimately bearing the groundbreaking creative work that helps make Target the decisive guest favorite, year after year.

As a Senior Manager Associate Creative Director, Brand Design Lab, you will lead a team and the creative direction in support of owned brand identities and packaging, including the photography execution workstream, while working collaboratively with internal and external creative teams and various internal owned brand partners. Target Creative’s Brand Design Lab collaborates with owned brand management, packaging, and product development teams to create differentiated owned brands across various categories to solve business strategies.

Alongside your team, you will lead creative solutions to punctuate and elevate our owned brands through distinct brand identities, packaging design, messaging, typography, photography and illustration. You will articulate Target’s brand (voice and culture) to infuse the work with an unmistakable Target approach, seamlessly integrating a multicultural lens. You provide the creative vision to guide and inspire internal and external creative teams/agencies to innovate, concept and execute creative solutions and challenge conventional thinking to meet and exceed business and marketing objectives.

Multi-tasking and collaborating with partners across creative and marketing disciplines, you are responsible for providing clear, actionable and timely feedback and meeting project deadlines. You are comfortable in both guiding the work and in selling the concepts to partners across the organization. You will need to demonstrate excellent taste level and experience in graphic design, typography, systems thinking and photo/art direction. Critical to this role is staying current with retail trends and experiences, developing competent base knowledge of categories and guest behaviors, and being a passionate advocate for great design. Core responsibilities of this job are described within this job description. Job duties may change at any time due to business needs.

About you:

  • 4-year college degree and/or equivalent experience.

  • 8+ years of relevant professional experience.

  • Demonstrated ability to lead and develop people, including providing meaningful feedback and managing performance.

  • Ability to identify the need for change and lead teams through it.

  • Strong creative portfolio demonstrating expertise in photo art direction, typography, and brand design capabilities with a focus on Home and Style desirable.

  • Possesses strong written and verbal communication skills with the ability to interface and present to all levels of the organization.  

  • Collaborative influencer and effectively establishes rapport with key partners and peers.

  • Think strategically, critically, and creatively.

  • Action oriented, self-starting, and highly motivated with ability to prioritize and drive results.

  • Adept at managing multiple, concurrent, and complex projects 

  • Flexible to travel as needed.

Americans with Disabilities Act (ADA)

Target will provide reasonable accommodations (such as a qualified sign language interpreter or other personal assistance) with the application process upon your request as required to comply with applicable laws. If you have a disability and require assistance in this application process, please visit your nearest Target store or Distribution Center or reach out to Guest Services at 1-800-440-0680 for additional information.

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  • Marketing, Media and Communications, Minneapolis, Minnesota, United StatesRemove

culture

What’s it like to work here? We’re asked that a lot. Target respects and values the individuality of all team members and guests—and we have lots of fun in all that we do.

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